A Fragmented Industry, A United Message
Mark Ayers, President, National Building Construction Trades Department

Strategic Marketing for Labor and Management
Mark Breslin, Breslin Strategies Inc.

A National, Regional & Local Perspective
Ken MacDougall, Business Manager, IBEW

Integrating National, Regional and Local Marketing:  IMPACT
Eric Waterman, CEO, IMPACT
Jim Gallik, Apprenticeship Coordinator, Iron Workers Local 3
David Gornewicz, Administrator, Iron Workers Local 848
Darrell LaBoucan, President, Western Canada District Council of Iron Workers
Kevin Wallace, President, Southeastern District Council of Iron Workers

New York’s Not Taking It For Granted Anymore:  BTEA/BCTC of NY
Edward J. Malloy, President, Building & Construction Trades Council of Greater New York
Louis J. Coletti, President & CEO, Building Trades Employers’ Association of New York

Borrowing Best Practices:  What’s Going On in Corporate Marketing?
Tim Weinheimer, Vice President, Director of Account Management, Blattner Brunner, Inc.

Key Strategies to Maximize Marketing Dollars and Customer Impact:  Ad Agency Panel
Sarah S. Berman, President, The Berman Group, Inc.
Robert Mizke, President, Oswego Creative, Inc.
Tim Weinheimer, Vice President, Director of Account Management, Blattner Brunner, Inc.

Using Web-Based Marketing Technology:  Projecting, Promoting & Connecting with Technology
Robert Mizke, President, Oswego Creative, Inc.

Sales: The Essential Strategic Component
Adrian Miller, Adrian Miller Sales Training